Polished reports for bigger marketing questions

Joule can now turn complex marketing research and analysis into polished, self-contained reports that are easier to navigate, review, and revisit.

What's new

When a brief needs more than a Markdown summary, Joule can use a dedicated visual-report workflow with a consistent Ampere design. Reports can include a clear executive takeaway, structured sections, comparison tables, useful navigation, static charts with readable data fallbacks, local evidence images, sources, methodology, and limitations. The final report stays responsive at narrow and wide sizes, remains useful when printed, and saves as a Project Asset you can reopen later.

Large completed responses also recover more reliably after refresh or navigation, without asking Joule to regenerate finished work. Joule workspaces now have more memory across every machine size, giving research-heavy, media-heavy, and multi-tool jobs more room to complete.

Why it matters

Competitive landscapes, campaign reviews, audits, and research briefs often need hierarchy and visual explanation—not a wall of text. The new report workflow gives Joule a stronger way to package that work while keeping the result inspectable and ready for your judgment. The reliability changes support the same goal: demanding work is less likely to disappear between completion and review.

You still choose the question, provide the source material and brand context, and approve what gets used. Joule handles more of the structure, production, validation, and packaging.

How to use it

Brief Joule with the decision the report should support, the audience, the evidence to use, and any required comparisons or caveats. Ask for a visual report when navigation, tables, or charts would make the answer easier to understand. Review the saved result in the workspace before sharing or publishing it.

Where to find it

Open the Joule workspace to create a report. Saved reports appear with your Project Assets so you can preview and reopen the accepted version.